August has brought some great weather.  It was much needed since the beginning of the Summer was rainy and cloudy and cool.  This weather helps us to create some great looking websites.  Being outside with the salty air and the waves crashing I can think of great design ideas for some of our new Cape Cod inspired websites.  Being web designers on Cape Cod is such a privilege, we get to enjoy beautiful beaches all year round!  Designing a new website is very exciting to us and we get very creative and use the Cape for inspiration.  We have some new websites in the design process right now and we can’t wait to get them launched so everyone can enjoy them.  Check back often as we update our blog and portfolio on a regular basis.  Have a great day!

Early this Spring we launched the new website for Whitten landscaping. Whitten is located in South Yarmouth  and they serve all of Cape Cod. Their services include: Landscape Construction and Stone Work, Bark Mulching, Irrigation, Maintenance, Sweeping and Drain Cleaning, Estate Maintenance and Fertilization. Whitten uses green products and recycles their lawn clippings. View their website today.

Drum roll please….

We had a booth at the Lower Cape Expo on April 4th and we were raffling off some great prizes.  I have to say that we had a fabulous turnout and a lot of people entered into our prize drawing.  The winners are as follows:

1GB USB Flash Drive: Pat Rego

1 Year Website Hosting ($180 value):  Sharon Gordineer

Breakfast for 4 at the Town Crier Motel: J Stenner

Breakfast for 4 at the Town Crier Motel: Tricia Debs

Congratulations to the winners!

We hope to be a part of the Lower Cape expo next year.  We had a great time, great food and great business to business networking.  We even had a live feed on our homepage of the event, if you stopped by our booth you may have been online LIVE.

The Cape Cod accommodations market is very competitive, and is a rich area online in the world of traffic, paid placement and search engine optimization.  We were recently doing some work for a local Cape Cod hotel which will expand their reach both online in Google, Yahoo, MSN and AOL but also in major national booking sites like Travelocity, Orbitz, Priceline etc.

The key to successfully competing in this market is to take advantage of all the various sources of traffic.  National travel booking sites, organic search engine traffic, paid search traffic, digital advertising, offline advertising … the list really goes on and each area is important to investigate and utilize if it fits your business.

Example Source and Technique:

Organic Search Engine Traffic:  Our marketing work begins in the research area were we analyze your industry’s keyword inventory and potential traffic for each, research related websites to develop relationships, and then develop a plan to enhance your traffic and search engine position.  Practically this could mean content development (like blogging or article generation), site code optimization (for maximum search engine index-ability), copy re-write (copy with the correct balance of keywords and content), and link/PR management.

Contact COLEwebdev to learn more about how we can help your business compete online.

I just put the finishing touches on the business listing for COLEwebdev on the C4 designed and maintained Cape Cod and Islands Business Directory.  The online, web based Cape Cod business directory site hosts 3500 business listings from around the Cape, and COLEwebdev is now in the Web Design category.

This enhanced business listing comes as part of membership with the Eastham Chamber of Commerce, which we’ll be posting about later today/tomorrow as we are now full members.