Website Marketing
Once a website is launched, it’s like a small, sunny island in the middle of the pacific that no one knows anything about. It may be magical, beautiful and the best island around, but no one will see it unless you do something to promote it.
A new website or an existing website with no search engine or social media presence needs marketing help, and we offer it in three main areas; Organic Search, Paid Marketing, and Social Networking.
Organic Search
Organic search is one side of the marketing equation. This includes not only structuring your site for good SEO, but also a coordinated campaign to increase your organic position.
COLEwebdev offers not only optimization services but also ongoing rank analysis and creative content marketing strategies to help propel your website to the top of the major search engines.
Paid Marketing
Paid marketing is the other side of the search marketing coin and represents everything from Google Ads (CPC) to banner placements, link purchases and online sponsorships. COLEwebdev offers many years of experience managing and tracking the effectiveness of paid advertising. Don’t spend money blindly on the web, consult with the experts to ensure that your advertising dollars are well spent.
Other…
Marketing isn’t just about search engines and social networks, it encompasses your “offline” or physical business, as well as your vehicles, staff, attire, point-of-sale and any place where customers can and will interact with your business.
COLEwebdev offers creative ideas and solutions to help you maximize your online investment in the offline world.
WHAT PEOPLE ARE SAYING
“COLEwebdev is flat out awesome! Easy to work with, understood me, my business, and my goals. Super responsive and super helpful. I’d recommend to anyone looking to build a customer centric and professional website to give them a call. My experience could not have been better.”
George Sylvestre, Sylvestre Outdoors
A Custom WordPress Website for Adam’s Variety in Provincetown
A local business’s website should give visitors a feel for the place before they walk through the door. For Adam’s Variety in Provincetown, that means introducing a welcoming store with a broad selection of products and a new chapter in its long history.
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How to Get Your Business Recommended by ChatGPT and Google AI
More of your customers are skipping the search results and just asking. “Who’s a good plumber near me?” “What’s the best bakery in town for a wedding cake?” ChatGPT, Google’s AI Overviews, Perplexity and Microsoft Copilot answer with a short list of businesses, and usually a link or two.
Stay in touch by integrating COLEwebdev into your social media streams.
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Social Networking
The ever-changing world of social networking requires connected tech providers like COLEwebdev to deliver solid advice without buying into the hype.
Facebook, Instagram, LinkedIn, and newer emerging social networks are worth exploring and investing in only if it will benefit your business and feed traffic to your website.
COLEwebdev provides website integration consulting and can connect you with trusted local experts for social media management.